It is integral to any kind of freelancer that they be able to be found. It is big business when it comes to directories of service providers of all kinds. One in particular, The Whole Lot Directory is known as being the bible of the media industry. Being around for 19 years (going on 20) does go a long way in being a reputable one-stop directory. While I didn’t have a listing with them for 2012, I was honored by having 11 images of mine used throughout the book in various sizes from small strips to full page images. This is over R55,000 in advertising space used for my images. I think this goes a long way further than having had a couple lines of text. Big thank you to the guys over there at Whole Lot doing a find job of putting together this book every year.